Any dentist who wishes to have a new website created for their dental practice to show off their skills in dental implants, emergency dentistry and teeth whitening – does not necessarily need to know all the fine detail with respect to the technical aspects of building a website. However, it would serve them well if they did have some knowledge of what specific elements constitute a good web design.
The advantages of this would at first allow them to discuss what they want for their website with more clarity, and thereafter be more able to assess how well the web designer had met those objectives. Moving on from that, knowing how web design can impact search engine rankings, is also a huge plus.
If you happen to be a dentist who is in fact currently planning a new website, and with that last point about how web design can impact search engine rankings in mind, here are some of the key elements of effective web design to consider.
Ensure Loading Speed Is Minimal
If you have ever clicked through to a website then had to wait any more than a few seconds for it to load, what went through your mind? Most likely it was not wanting to waste your time, and you probably clicked away to find a quicker loading site. Well, that’s exactly what visitors to your website will do if it takes too long to load.
Loading speed is a vital consideration for any website owner that wants good rankings so you must ensure that your web design takes account of this. Too many initial functions and large files are usually the cause, so ensure these are eliminated, or at least minimised.