SEO Practices Google Frowns On

6 SEO Practices Google Frowns On

According to SEO Perth Experts, SEO practices can really help you to success in your website business, whether you want traffic that converts to customers or who will sign up for something you offer for free. As with most things, some people try and trick the search engines into giving them a high ranking, but increasingly these practices not only show them up in a bad light, but may completely ruin what could have been a bonafide, successful business.

Here are 6 SEO practices to avoid if you want the search engine gods to smile on your website.

  • Keyword stuffing. This is using keywords much more than is necessary for good grammar and relevant information. Some people even put in keywords to the extent that the sentence simply does not make any sense. Search engines are increasingly aware of this and will certainly not rank your website high if you do it.

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Web Design

Web Design Tips to Help Your Business Succeed

In many cases the web design of yesterday are now thought to be inefficient because they clutter up the website and give visitors so many options that they see leaving the website as an easier option. In 2016, the emphasis is on de-cluttering the look and feel of the website and only offering one or two options.

At the same time, websites must be responsive so that users of touch-screen iPhones and tablets can still access them and do all they want to on the website with their device. According to professional web designers, to achieve this some of the features we have become used to in website design are gradually disappearing or changing to improve the user experience. Here are some tips to help your business succeed with a modern, responsive web design.

Leave out the navigation bar

While many users are used to seeing the navigation bar down the left side of the page, the modern web page omits this. Tests have shown that visitors rarely click on it. They read what is on the first page and if they don’t find what they want, they leave.

A navigation bar is an unwanted distraction when all you need can be placed on that front page.  And you can have a full page spread without the navigation bar taking up room. In addition, that extra space often makes the website design pop. It’s like seeing a full page ad in a magazine compared with a three-quarter page ad.

Throw out free stock images

Stock images are the images that everyone uses because they are free. Rather than using those, images that are unique to your website are better. Visuals play an important part in attracting people to a website. If yours are top quality and unique, then you’ll be ahead of the pack. And if you commission them especially then you will be at the top.

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Web Design Tools

Best Web Design Tools Of 2019

The number of active websites on the internet is ever increasing, and there’s a rapidly growing demand for specialists in web design and web development in the modern world. It’s therefore important to current designers to be able to work as efficiently as possible to handle the workload that comes their way.

Luckily, there are a lot of website design tools out there that are designed to help make a designers life easier. I’ve crawled the web and consulted some of best web designers in the world, found on Slinky Directory, to find the best web design tools and I bring them to you in this article. Whether you’re creating a brand new website, or redesigning a website, the best website design tools of 2019 include:

Adobe Dreamweaver

Although it isn’t cheap, you should definitely consider adding Adobe Dreamweaver to you website design toolbox. It’s one of the most powerful design tools out there, and it essentially brings everything together into one place to allow those without a lot of coding experience to put their own website together.

Since you don’t have to have a lot of coding knowledge to use Dreamweaver, it has become a favourite among amateur website designers throughout the world. And, on top of everything else, it also makes it particularly easy to produce responsive designs, which are absolutely essential in the modern world.

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5 Essential Services A Professional Fire Protection Company Should Offer

5 Essential Services A Professional Fire Protection Company Should Offer

Whether you are in need of, or are considering, fire protection services, unless you have a comprehensive knowledge of the subject, it is understandable that you might not be aware of what exactly these kinds of services include.

Another variable will be that some fire protection companies will offer services their services almost like a menu where you select which individual ones you want, and others will package them up with several services included in each package. Regardless of how they are being offered to you, it is important that you are aware of what fire protection services are available to you, so we are going to briefly explain them to you.

One point we must stress is that given the huge diversity of businesses and organisations, and the buildings they are located in, we obviously cannot be too precise with respect to equipment and how each specific service will be implemented, for example. Each location and the fire safety requirements and risks within each will differ, however, we can give you an overview of what the services mean.

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5 Nasties That Lurk In Office Carpets Even If They Appear Clean

5 Nasties That Lurk In Office Carpets Even If They Appear Clean

The phrase ‘seeing is believing’ is apt in many circumstances; however, when it comes to the cleanliness and the hygiene of office carpets, it most definitely does not apply. By that, we mean that if you look at the carpet in an office, see it is clean, and believe that it does not require any carpet cleaning, you could be very much mistaken.

The reason you would be mistaken is that whilst the human eye is a marvel of our physiology, it cannot see the microscopic world within the fibres of a carpet. Were it able to or were you to examine the office carpet using a microscope, you would see that, rather than it is clean and hygienic, it instead plays host to an entire world of microscopic unwelcome guests and requires the cleaning services – Let us examine 5 of these miniature nasties.

Food And Drink

Whether it is coffee drips, small spillages from juice bottles or crumbs from sandwiches and crisps, even with daily vacuuming, some of these remain deep within the fibres of an office carpet. Whilst they stay, they are a magnet for bacteria and mould.

Even the occasional rodent out looking for food scraps could be attracted towards your crumb-filled office carpet, which also means that as nature takes its course, the rodent has to deposit its solid waste somewhere. If that is also on your office carpet, the combination of this and the other nasties we mentioned make your office an extremely unhygienic place to work.

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Improving Your Dental Practice’s Google Ranking With Effective Website Design

Improving Your Dental Practice’s Google Ranking With Effective Website Design

Any dentist who wishes to have a new website created for their dental practice to show off their skills in dental implants, emergency dentistry and teeth whitening – does not necessarily need to know all the fine detail with respect to the technical aspects of building a website. However, it would serve them well if they did have some knowledge of what specific elements constitute a good web design.

The advantages of this would at first allow them to discuss what they want for their website with more clarity, and thereafter be more able to assess how well the web designer had met those objectives. Moving on from that, knowing how web design can impact search engine rankings, is also a huge plus.

If you happen to be a dentist who is in fact currently planning a new website, and with that last point about how web design can impact search engine rankings in mind, here are some of the key elements of effective web design to consider.

Ensure Loading Speed Is Minimal

If you have ever clicked through to a website then had to wait any more than a few seconds for it to load, what went through your mind? Most likely it was not wanting to waste your time, and you probably clicked away to find a quicker loading site. Well, that’s exactly what visitors to your website will do if it takes too long to load.

Loading speed is a vital consideration for any website owner that wants good rankings so you must ensure that your web design takes account of this. Too many initial functions and large files are usually the cause, so ensure these are eliminated, or at least minimised.

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4 Ways A Business Can Relocate Its Office With Maximum Efficiency

4 Ways A Business Can Relocate Its Office With Maximum Efficiency

Office relocations can happen for all types of reasons. Some can be negative such as a business downsizing due to poor results, but many are positive such as a business expanding, and needing more office space as it employs lots of new staff. Other reasons could be that the lease on a particular office space is expiring and not being renewed. or even that the building that the office is located in is earmarked for demolition.

Relocating to another office can be a considerable project and will most likely require cooperation across a number of departments within the business, requiring business management. There is also the planning and the execution of the move to consider and the potential of lost revenue on the days that office relocation happens, that you will want to minimise.

To give you some assistance in ensuring that everything that you want to happen with respect to your office relocation, happens, and everything you do not want to happen, does not, here are our top tips for an efficient office relocation with the help of office removalists.

Plan, Plan And Then Plan Again

You might have surmised from that sub-heading that we see planning as important, and it most certainly is. The key to your entire office relocation going ahead with as little disruption as possible is how well you plan everything, down to the smallest detail.

If you have departments within your office get each department head to make their own little mini-plan as to what needs to be done in order to move their department. Make updates and alterations as needed throughout the planning stage so that on the day of the move, you are simply checking each stage of the relocation from a checklist as it happens.

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5 Unusual Team Building Activities With Specific Objectives

5 Unusual Team Building Activities With Specific Objectives

If you are a team leader, if you do even a little research you should be able to find lots of unusual team building activities that you can use to boost, enhance, and motivate your team. Whilst those three objectives we just mentioned are desirable, there are many other benefits that team building exercises can produce.

As the leader of the team this means that before you organise a team building activity, even one which is considered unusual, you should first determine what your goals and objectives are for it. Obviously, you want it to at least be fun for your team, but more importantly, what benefits do you want the activity to produce, and what are the positive outcomes you want for your team.

Without first establishing these and then arranging team building activities that can facilitate your objectives, the activity will be nothing more than a day out, and whilst it may produce some positives, it may not have satisfied the needs of that team as you see it with regards to making it a stronger and more focused team.

To help you make a better choice we are going to list 5 unusual team building activities that all generate one or more positive benefits for a team.

 

1. Axe Throwing

Objectives: Team Bonding, Communication, Leadership

Imagine throwing a dart at a dartboard, and then multiply the thrill and fun by about 100-fold and you might just get to where axe throwing is at. This is a great way to bond your team and to give everyone a competitive edge as they compete in teams to score the most points by throwing an axe and hitting as close to the centre of the target as they can. Find out more about Axe Throwing at www.kissmyaxe.com.au

 

2. Blind Drawing

Objectives: Listening skills, Communication

Two players sit back to back and one of them is blindfolded. The one without a blindfold is shown a word and then has to describe it to their partner without actually giving away what it is. Their blindfolded partner now has to draw what is being described. …

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Facebook To Promote A Dentistry Practice

Using Facebook To Promote A Dentistry Practice

If you are a dentist you presumably have an interest in how your practice or clinic markets itself in order to attract new clients and patients for cosmetic dental procedures. Obviously, the size of your practice may dictate the budget you have for marketing, but in truth, it is not so much the size of your budget that dictates marketing success, but rather, how effectively it is used.

One of the most popular means of promoting dental practices is social media, and the prime social media platform that businesses use to promote themselves is Facebook. As well as being somewhere where family and friends stay in touch and post funny videos and photos, it is also where literally millions of businesses find new customers.

In order to be one of those businesses, the first thing that your dental practice needs to have is its own page. This is basically your own little piece of real estate within the Facebook platform.

To use your page effectively you need to create useful content that you can post there. For a dental practice, these should obviously relate to subjects like oral hygiene, information about looking after teeth and gums, and news about new treatments, to give just three examples.

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Office Needs CCTV

Five Reasons Your Office Needs CCTV

If you own or manage a business, you probably already know just how important it is to have a high-quality, reliable alarm security system. Things like 24/7 monitoring and CCTV surveillance are crucial parts of looking after your business and preventing theft and vandalism.

However, not all businesses have CCTV surveillance or a professional security team included as part of their security system. Generally, this leaves you open and vulnerable to intruders, especially if the rest of your system is neglected or poorly maintained. In the rest of this article, we’ve outlined our top five reasons why you should always install security cameras and/or CCTV to protect your office.

  1. CCTV Reduces the Risk of Theft and Intruders

The simple action of installing visible CCTV cameras can help prevent theft and vandalism of your business premises. Visible cameras are a natural deterrent for intruders and can make burglars look elsewhere for an easier target.

This is logical and our primary reason for installing CCTV around your business. Really, why would an intruder target secure premises when there are so many easier and more vulnerable options out there?

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