According to SEO marketing company Oxygen Marketing appearing high in the organic search results for relevant keywords should be a priority for every drug rehab facility. The keywords and search terms that you focus on will depend on what sort of services you offer and how big your firm is, but there’s one thing you need to remember:
SEO is about the technical details.
Search engine optimisation is focused on boosting your website’s organic search rankings. You can create the best content in the world and have the best drug rehabilitation website on the internet, but you still won’t rank highly if you ignore the simple technical details.
With that in mind, I’ve put together a quick list of the top 5 things that drug rehabs often forget about when trying to improve their search engine rankings. They include:
- Make Sure Your Page Load Times Are Low
People don’t hang around to wait for websites that load slowly. Slow page load speeds are also seen in a negative light by Google and other search engines. It is therefore essential to make sure that you minimise your page load times as much as possible. Choose a fast hosting provider, make sure that you’re following content best practices, and only use plugins when they’re really necessary.
- Get Backlinks
The importance of backlinks can’t be underestimated. They are essential for building your website authority and therefore for SEO. Focus on building high quality backlinks through forum posting, online business directory listings, and guest posting.