Rogue Sheep Development – Page 2

6 SEO Practices Google Frowns On

According to SEO Perth Experts, SEO practices can really help you to success in your website business, whether you want traffic that converts to customers or who will sign up for something you offer for free. As with most things, some people try to trick search engines into giving them a high ranking, but increasingly, these practices not only show them up in a bad light but may completely ruin what could have been a bonafide, successful business.

Here are 6 SEO practices to avoid if you want the search engine gods to smile on your website.

Keyword stuffing. This is using keywords much more than is necessary for good grammar and relevant information. Some people even put in keywords to the extent that the sentence simply does not make any sense. Search engines are increasingly aware of this and will certainly not rank your website high if you do it.

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Web Design Tips to Help Your Business Succeed

In many cases the web design of yesterday are now thought to be inefficient because they clutter up the website and give visitors so many options that they see leaving the website as an easier option. In 2016, the emphasis is on de-cluttering the look and feel of the website and only offering one or two options.

At the same time, websites must be responsive so that users of touch-screen iPhones and tablets can still access them and do all they want to on the website with their device. According to professional web designers, to achieve this some of the features we have become used to in website design are gradually disappearing or changing to improve the user experience. Here are some tips to help your business succeed with a modern, responsive web design.

Leave out the navigation bar

While many users are used to seeing the navigation bar down the left side of the page, the modern web page omits this. Tests have shown that visitors rarely click on it. They read what is on the first page and if they don’t find what they want, they leave.

A navigation bar is an unwanted distraction when all you need can be placed on that front page. And you can have a full page spread without the navigation bar taking up room. In addition, that extra space often makes the website design pop. It’s like seeing a full page ad in a magazine compared with a three-quarter page ad.

Throw out free stock images

Stock images are the images that everyone uses because they are free. Rather than using those, images that are unique to your website are better. Visuals play an important part in attracting people to a website. If yours are top quality and unique, then you’ll be ahead of the pack. And if you commission them especially then you will be at the top.

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Best Web Design Tools Of 2019

Website Development / Web Design Tools / June 3, 2021

The number of active websites on the internet is ever-increasing, and there’s a rapidly growing demand for specialists in web design and web development in the modern world. It’s therefore important to current designers to be able to work as efficiently as possible to handle the workload that comes their way.

Luckily, there are a lot of website design tools out there that are designed to help make a designer’s life easier. I’ve crawled the web and consulted some of best web designers in the world, found on Slinky Directory, to find the best web design tools and I bring them to you in this article. Whether you’re creating a brand new website, or redesigning a website, the best website design tools of 2019 include:

Adobe Dreamweaver

Although it isn’t cheap, you should definitely consider adding Adobe Dreamweaver to you website design toolbox. It’s one of the most powerful design tools out there, and it essentially brings everything together into one place to allow those without a lot of coding experience to put their own website together.

Since you don’t have to have a lot of coding knowledge to use Dreamweaver, it has become a favourite among amateur website designers worldwide. And, on top of everything else, it also makes it particularly easy to produce responsive designs, which are absolutely essential in the modern world.

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5 Essential Services A Professional Fire Protection Company Should Offer

Business Advice / May 18, 2021

Whether you are in need of, or are considering, fire protection services, unless you have a comprehensive knowledge of the subject, it is understandable that you might not be aware of what exactly these kinds of services include.

Another variable will be that some fire protection companies will offer services their services almost like a menu where you select which individual ones you want, and others will package them up with several services included in each package. Regardless of how they are being offered to you, it is important that you are aware of what fire protection services are available to you, so we are going to briefly explain them to you.

One point we must stress is that given the huge diversity of businesses and organisations, and the buildings they are located in, we obviously cannot be too precise with respect to equipment and how each specific service will be implemented, for example. Each location and the fire safety requirements and risks within each will differ, however, we can give you an overview of what the services mean.

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5 Unusual Team Building Activities With Specific Objectives

Business Advice / January 21, 2021

If you are a team leader, if you do even a little research, you should be able to find many unusual team-building activities that you can use to boost, enhance, and motivate your team. While those three objectives we just mentioned are desirable, there are many other benefits that team-building exercises can produce.

As the team leader, this means that before you organise a team-building activity, even one that is considered unusual, you should first determine your goals and objectives for it. Obviously, you want it to be fun for your team, but more importantly, what benefits do you want the activity to produce, and what positive outcomes do you want for your team?

Without first establishing these and then arranging team-building activities that can facilitate your objectives, the activity will be nothing more than a day out, and whilst it may produce some positives, it may not have satisfied the needs of that team as you see it with regard to making it a stronger and more focused team.

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Using Facebook To Promote A Dentistry Practice

Website Marketing / dental marketing / November 17, 2020

If you are a dentist, you presumably have an interest in how your practice or clinic markets itself in order to attract new clients and patients for cosmetic dental procedures. Obviously, the size of your practice may dictate the budget you have for marketing, but in truth, it is not so much the size of your budget that dictates marketing success, but rather, how effectively it is used.

One of the most popular means of promoting dental practices is social media, and the prime social media platform that businesses use to promote themselves is Facebook. As well as being somewhere where family and friends stay in touch and post funny videos and photos, it is also where literally millions of businesses find new customers.

In order to be one of those businesses, the first thing that your dental practice needs to have is its own page. This is basically your own little piece of real estate within the Facebook platform.

To use your page effectively you need to create useful content that you can post there. For a dental practice, these should obviously relate to subjects like oral hygiene, information about looking after teeth and gums, and news about new treatments, to give just three examples.

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Five Reasons Your Office Needs CCTV

Business Advice / CCTV, surveillance / July 12, 2020

If you own or manage a business, you probably already know just how important it is to have a high-quality, reliable alarm security system. Things like 24/7 monitoring and CCTV surveillance are crucial parts of looking after your business and preventing theft and vandalism.

However, not all businesses have CCTV surveillance or a professional security team included as part of their security system. Generally, this leaves you open and vulnerable to intruders, especially if the rest of your system is neglected or poorly maintained. In the rest of this article, we’ve outlined our top five reasons why you should always install security cameras and/or CCTV to protect your office.

CCTV Reduces the Risk of Theft and Intruders

The simple action of installing visible CCTV cameras can help prevent theft and vandalism of your business premises. Visible cameras are a natural deterrent for intruders and can make burglars look elsewhere for an easier target.

This is logical and our primary reason for installing CCTV around your business. Really, why would an intruder target secure premises when there are so many easier and more vulnerable options out there?

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When Can I Legally Terminate an Employee’s Contract?

Business Advice, Legal Advice / employer rights / May 10, 2020

In Australia, both employee and employer rights are clear and comprehensive. In general, Australian employment law is fair and provides adequate protection for all parties. However, it can also be extremely confusing and figuring out what your rights are can be time-consuming and frustrating, to say the least.

Fortunately, though, the information is readily available. An experienced employment lawyer will be able to help you figure out your exact rights, and it’s often worth spending a little money to hire one if you find yourself stuck in a complicated situation.

Contract termination is one such complication area, so we’ve decided to provide a brief overview of the subject from the employers point of view. With this in mind, let’s have a quick look at when you can legally terminate an employee’s contract.

If There’s a Termination Clause in the Contract

Many employment contracts contain some sort of termination clause that provides a way out for those who want to terminate their employment early. Sometimes, these come into place if a particular event or action happens, or they may be triggered at an employee or employer’s leisure.

For example, a particular employee’s contract could have a clause that allows early termination without penalty if particular performance targets aren’t met. Note that it’s extremely important to read all contracts before signing them to ensure you know about and are comfortable with any clauses or other termination details they contain.

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7 Benefits Of Using Email in Your Marketing Plan

Website Development / March 24, 2020

If you are not using email marketing as part of your marketing and sale strategies, then we have one simple question to ask you, ‘Why not?’.

Hopefully, the reason is that you simply were not aware of the benefits of email marketing, rather than not believing it can work. We assure you email marketing does work, and in fact, it works wonderfully well for businesses, large and small, and at a global or a local level.

To reassure you if you have doubts, or to educate you if you have not seen what the benefits of email marketing are, here are seven of the most significant which can make the biggest difference to your digital marketing campaign.

Simple To Implement

Of all the online marketing tools or strategies that you might wish to start, email marketing is one of the easiest. At its very simplest, all you need is two email addresses: yours and the person you wish to email.

As a business you’ll obviously want to do it professionally, so you will use an autoresponder service that allows you to set up your campaigns, run them and measure them, and it does so via one single log in.

Campaigns Can Be Set Up In Advance

The autoresponder service that we just mentioned is one that allows you to create a series of emails and have them delivered at a time and date that is predetermined by you.

What that means is that in a single afternoon you could create all the emails you wish to send, but instead of you having to physically press ‘Send’ for each and every one to go out to your subscribers, the autoresponder does it for you automatically.

That means you could be earning requests for information or sales from the emails you send out, literally whilst you are asleep.

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5 Team Building Mistakes to Avoid

Business Advice / Team Building Mistakes / January 27, 2020

If you’re serious about building a successful business or company, you need to make sure that you build a cohesive, functional team of employees. Unfortunately, this isn’t always as easy as it sounds, so you might need to implement some team-building strategies.

However, according to Team Works Development, team building can go seriously wrong if you’re not careful. In our experience, there are a few common mistakes that a lot of team leaders make, and they should be avoided at all costs. The five most common include:

Assuming Everyone Is Equal

Although we shouldn’t have to say this, your employees are not equal. Everyone is different, with unique skills, emotions and learning abilities. Assuming everyone is equal, you won’t take advantage of their unique traits.

Additionally, this assumption can be dangerous because it can lead to some members of your team underperforming and not performing to the best of their ability. Ultimately, assuming every team member is equal is a surefire way not to achieve the results you want.

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